Purposeful Brands
By virtue of the organisation's core value systems, sustainable value creation is ingrained in every brand’s existence and purpose. By 2030, Marico aims to cohere the purpose, messaging, and impactbased actions of its top 5 brands by revenue with the goals and targets outlined by the United Nations Sustainable Development Goals. Each of the top 5 brands are gearing up to annually quantify and disclose on the sustainable impacts created every year in adherence to the relevant UN-SDGs along with its targets and indicators.
As a starting point, we conduct life cycle assessment (LCA) of our products to minimize their environmental impacts across the life cycle and thereby lowering the overall carbon footprints. A holistic science-based framework titled ‘Product Sustainability Index (PSI)’ has also been developed to integrate the critical elements of product stewardship and sustainability at evert stage of the product’s life cycle. We aim to evaluate and communicate product related performance based on the PSI framework and disclose contribution to relevant Sustainable Development Goals (SDGs). Outcomes of the PSI scores from our products will also be beneficial in guiding product design, innovation and development philosophy in the long run.
The key business imperatives under this area include:
Certified sustainable/eco-friendly brands
Enhancing consumers' understanding on eco-conscious choices and lifestyles
Revenue share of certified sustainable/eco-friendly products
Long-term alliances/collaborative partnerships for sustainability initiatives
KRAs
Reduce Product Carbon Footprint (PCF) of products and packaging
Disclose contribution to Sustainable Development Goals (SDGs) for 5 brands
Performance
Success Stories
Focus Areas
Climate Change
Achieve “Net Zero emissions” in global operations and mitigate value chain climate impact in-line with the 1.50 scenario
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Water Stewardship
Become a 'water steward' organization by enhancing water availability for local communities and ensuring water neutral operations
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Responsible Sourcing
Promotion and adoption of responsible practices throughout the supply chain
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Sustainable Agriculture
Boost economic self-sufficiency of farmers by improving the productivity of their farms
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Diversity and Inclusion
Diversity conscious and socially inclusive workplace.
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Corporate Governance
Ethical business, driven by responsible corporate behaviour and good governance.
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Circular Economy
Minimize environmental impact of raw and packaging materials throughout their product life cycle
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